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May is Mental Health Awareness Month! Let's kick-off year 2 of our partnership with Hope for the Day with a recap! History: We launched this campaign 2/2023 and set out to reach a $600 goal where 100% of proceeds of the sale of this colorway went to their mission and organization. We surpassed this goal 8 months later. As a small business, we are packing a big punch and was able to find a 30% match through Angelique's workplace Gives Back program. A personal tidbit about mental health awareness and why it matters: Angelique: "In addition to my own, I’ve found myself on a whole other mental health journey where I felt like I had nowhere to turn, ask questions or find support in regards to care of my mother with dementia. Shout out to all the family caregivers out there. Your mental health matters and is a huge priority! How can you fill up another cup if yours is empty? There are resources out there to help and maybe in the future we can get into further details on where to start if that’s helpful. At hftd.findhelp.com I searched "dementia" in the search bar and surprisingly a lot of resources that I hadn’t seen before that typically populate via the Medicare/Medicaid, local and government-funded services so that gave me some hope on how to move forward putting an emphasis on checking in with our own well being in addition to loved ones." Update: Almost a year and a half later, we are here to give you an update that we’ve doubled that goal and hit $1,264! With your help through purchases of our "After the Storm" reflective grey laces, we’ve been able to contribute: 5 resource kits for an entire school -or- 9 free community mental health ed workshops + free individual licenses for their e-learning workshop With your purchase of After the Storm, you will receive: Custom length laces Resources "How to Ask for Help" "Understanding non-suicidal self injury" "How to be supportive" "It’s ok not to be ok" sticker "It's ok not to be ok" bracelet Resource Links: https://hftd.findhelp.com/ https://www.hftd.org/geteducated Things we don’t say Things we don’t say: identity and orientation Proactive Workplaces Downloadable Resources Thank you all for having these conversations with us and we thank you for all your support since we started our Lucid journey! Feel free to let us know why mental health matters to you in the comments. You can purchase "After the Storm" here. Stay Lucid <3

Hello skate fam! It's been almost 90 days since the beginning of the year and it has Angelique and Drella looking back. Here are a few questions we discussed at a Lucid Laces meeting regarding reflection, self-introspection and growth mindset. Looking back at last year... What did you change your mind on? Angelique: They always say hindsight is 20/20, right? I changed my outlook on external expectations and was humbled by that big skate energy. As an introvert, I took expectations placed on me exceptionally hard. Once I started to check in and listen to my intuition, I realized I was upholding someone else’s agenda and not mine. This brought me back to why I skate and why I love it. That’s what matters. Drella: What I changed within the last year is prioritizing my skate list. I was adamant on doing something everyday but that equated to burn out. I started to listen to my body and started resting more. What gave you energy? This could be an activity, event, person, conversation. Angelique: Surrounding myself with like-minded individuals also searching for the balance between joy and self-care. The realization that connection and support are so important to humans and striving to build that within the community and relationships we maintain has been energizing. Drella: My business partner instilled energy in me and the will to actually get my shit together. Examples of this are being disciplined with organization and in regards to the skate world, the community gave me energy through practicing a new trick or allowing someone to show me something new. What did you not do out of fear? Angelique: Oof...I chose not to speak my truth on something that was not what it seemed from the outside. Rather than asking clarifying questions or pushing for more accountability, I removed myself from the situation to balance my mind. Drella: I chose not to speak up on something that was bothering me and the people around me and instead simply walked away. What did you learn? Angelique: I learned about the power of gratitude and abundance. You create your own reality and if you are doing your best, only your approval and acceptance is necessary. Drella: I learned that new endeavors are scary and they're always going to be scary when you are comfortable. The goal is to do things that terrify you because you never know, they may open new doors afterwards. Thanks so much for taking the time to check in and be curious with us. Do any of these questions resonate with you? We'd love to continue the discussion so feel free to loop in some pals! Stay Lucid, skate fam!

We appreciate you, our customers, and would like to offer you free shipping on your next roller skate lace order to keep you skating and sharing skate love! Lucid Laces, by skaters for skaters! Shop at www.lucidlaces.com Stay Lucid

This weekend was Chicago's 2nd Annual Roll'n Renegade skate party hosted by epic JB skate groups Steady Roll'n and JB Renegade. It's amazing to see the city show up for each other despite representing other skate groups! Chicago's roller skate culture is something special! From the music, to the community to the skaters and lastly to the weather, all factors produced an epic celebration. What an honor to be able to witness, be a part of and celebrate Chicago JB skate culture in the best skate city. For those who are curious about JB culture, we encourage you to visit the city, check out a few of the rinks (you can skate every single night of the week here, legit) and take a few lessons to immerse yourself in the foundations and footwork. Stay updated on socials with Steady Roll'n, JB Renegade or join us next year for the 3rd annual Roll'n Renegade. Leave a comment with your thoughts or send over any questions we can help answer! Hope to see you all there!

Happy New Year, skate fam and looking forward to 2024! We've accomplished some great things during 2023 and we are stoked to share what Lucid Laces Chicago's Roller Skate Laces had to offer!

Seasons greetings, skate fam! As we near the end of 2023, we want to celebrate the incredible journey we've shared this year. Together we've paved new paths, celebrated successes and navigated challenges with unwavering resilience. Lucid shines within us - the skaters, the creators, the support system and the collaborators who shape our dynamic, roller skate community. Your passion for skating, connection and community building have made this year truly an inspiration. We are grateful for you. From us at Lucid Laces, we wish you a wonderful holiday season filled with warmth and laughter with those that are close to you. May this time bring reflection and renewed energy for 2024. Here's to the future we will create together! Happy holidays and happy new year! Can't wait to see what 2024 has in store for us! Stay Lucid

Hello skate fam! Wanted to give you an update that Lucid will be closed for 1 week! Deadline for orders is 12/6 to ensure they are made and shipped prior to shop close starting on the 10th. Any questions, please reach out and we can get you squared away! Stay Lucid!

November 17, 2023 is Pink Friday, an annual event 1 week before Black Friday, whose main goal is to promote and support our favorite small businesses over the big guys! As a small business, we encourage collaboration over competition so we welcome you to share your favorite small businesses on your social media outlets! We also encourage you to use your %PINKFRIDAY23% coupon for 25% off your entire order at www.lucidlaces.com ! (Valid through 11/25/23) Join the Support Small movement! #shopsmallfirst